HANNAH MONTANA/DISNEY

CHALLENGE

A design-development collaboration with Disney for a Hannah Montana guitar amp with a target audience of young teenage girls.

PROCESS

Incorporate a unique, playful design for guitar amp with a built-in dock for an Apple iPod. The iPod will provide music allowing young teen fans to play guitar and sing along.

BENEFIT

Following the development of the design in 3D CAD, the firm Autodesk Alias was used to create renderings to demonstrate the final design to Disney.

RESULT

A full appearance amp model was designed for the team at Disney electronics to then present to potential buyers.