CHANEL

CHALLENGE

Working with Chanel and Liquid metal on a mechanical swivel system to conceal and reveal USB memory device.

PROCESS

Iteration and prototyping to validate ‘lipstick’ mechanism in a clamshell design.

BENEFIT

Multiple design SKU’s created at manufacturing with no tooling changes.

RESULT

Product sold to Chanel, MontBlanc, Ferrari, and Lexus.