Pairing a high-powered gas cooking surface and a precise electric oven.

HOUSEWARES

CUSTOM UI

The Idea

The BlueStar Dual Fuel Series Range is a hybrid electric and gas range top & commercial oven for your home. Having worked with the refrigeration group on their flagship side-by-side refrigerator, and working with the marketing team on updating their branding and badging, Pulse was given the opportunity to collaborate with BlueStar again on their latest redesign of a restaurant-quality, performance-level oven range system.

Pulse worked to create a product that seamlessly combines high-performance functionality with elegant design. The Dual Fuel’s unique two source cooking design required an equally unique user interface. Pulse designed the UI for the Dual Fuel series, including all flow documentation, all custom iconography, and all pixel perfect digital assets. Finding a balance of modernity and unobtrusive, clean design was the challenge for this application.

Process

INDUSTRIAL DESIGN
CONCEPT DEVELOPMENT
3D CAD DEVELOPMENT

USER INTERFACE DESIGN
MARKETING SUPPORT
ANIMATION

Client

BLUESTAR COOKING

The Star of Your Kitchen

Pulse had a blast coming up with innovations for the Dual Fuel with the BlueStar team. Equipped with unique features such as its pivoting interface screen, all new X-8 8-Point Burners, commercial-grade steel griddle, statement ergonomic handles, and a new modern foot profile… just to name a few! Not to mention, thanks to BlueStar’s endless color and finish customization options, the Dual Fuel seamlessly integrates into any kitchen.

Intuitive UI

Along with aiding in the industrial design of the Dual Fuel Series Range, Pulse developed its award winning user interface. A UI that is not only aesthetically pleasing, but fully tailored to the end user. Dual Fuel’s unique two-source cooking design required an equally unique user interface. Presented on a ergonomically pivoting touchscreen it is packed with features such as: independent cooking settings for each oven, 10 distinct oven modes, one-press stop functionality, a full settings panel that includes Sabbath settings, two standalone kitchen timers, and so much more!

PULSE DESIGN GROUP
1750 14TH STREET, UNIT C
SANTA MONICA, CA 90404
866.547.3700

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